Integrating HubSpot and Salesforce is a no-brainer for sales and marketing alignment. Combine HubSpot’s deep marketing metrics with Salesforce’s insightful sales data and you can have yourself an analytics field day! To do this successfully though, you must be prepared for the potential... Continue Reading
When most people think of agile principles, they imagine its uses for software development. Agile relies on dividing tasks into short work phases and frequently reassessing and adapting plans throughout. This approach works well for software development, which is probably why its uses have grown... Continue Reading
When you’re a well-established business with a strong brand, you cannot afford slip-ups that could jeopardize your daily operations, let alone the security and integrity of your data. Alas, migrating your operations and all of your data to the Cloud cannot be done at the flip of a switch, and it... Continue Reading
Data migration is a process that involves cleaning and transforming data, extracting that data from the current system, and then moving the data to a new solution. At the simplest level, this is a relatively straight-forward process.
The problem is, it’s rarely that simple.
I’ll tell you a secret. The key to a successful data project – whether it’s an integration, migration, AI initiative, data lake, big data project, or otherwise — is data quality.
Ok, it’s not exactly a “secret”, but even as IT professionals shout this mantra from the rooftops, many... Continue Reading
If you’re reading this, I’m your worst nightmare. Or at least, I used to be. I was that non-technical person that you were forced to explain your integration project to. After 5 years in this industry, I have a much better grasp, but my past self can relate to all the non-technical folks who are... Continue Reading
Smart business owners understand that switching CRMs is not to be undergone lightly. Upending what your teams are used to can be a scary and sometimes risky operation. No one wants to take that risk unless they’re certain the ROI is worthwhile. So, how do you know when it’s time to ditch your... Continue Reading
By moving to a scalable and secure Cloud environment, companies can innovate faster and remain competitive. Any business that’s done its homework on Cloud migration knows that the project cannot be successful without a strategic plan. However, what many businesses don’t realize is that once the... Continue Reading